Nupus, Hayati, Universitas Sultan Ageng Tirtayasa, Indonesia

• INTERNATIONAL JOURNAL OF ECONOMICS, MANAGEMENT, BUSINESS, AND SOCIAL SCIENCE (IJEMBIS) Vol. 2 No. 1 (2022): January 2022 - Articles
  Can Experiental Marketing, Product Innovation and Brand Image Be the Solution for Consumer Purchase Decisions at A&W Restaurant: Case Study in Carrefour Serang
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